Polaroid was a photographic giant, at one point controlling two-thirds of the instant camera market in the US. As the digital revolution took over, Polaroid was left exposed, and forced to shut down production in 2008. But the company has found new life thanks to the Impossible Project, by bringing Polaroid’s technology into the digital world. MORE RISE AND FALL VIDEOS: How The Beanie Babies Frenzy Collapsed | Rise And Fall www.youtube.com/watch?v=OuD0h5I-NrQ Why Lesbian Bars Are Disappearing | Rise And Fall www.youtube.com/watch?v=7dTrL8M-p0g The Story Behind The Anti-Vaxx Movement In America | Rise And Fall www.youtube.com/watch?v=rfHOo2eRUnE ------------------------------------------------------ #Polaroid #Cameras #BusinessInsider Business Insider tells you all you need to know about business, finance, tech, retail, and more. Visit us at: www.businessinsider.com Subscribe: www.youtube.com/user/businessinsider BI on Facebook: read.bi/2xOcEcj BI on Instagram: read.bi/2Q2D29T BI on Twitter: read.bi/2xCnzGF BI on Amazon Prime: read.bi/PrimeVideo How Polaroid Went From Celebrity Favorite To Bankruptcy | Rise And Fall