Rethinking The Magazine - M. Scott Havens - MagNet 2014
submitted by magscanada
on 06/10/14
1
M. Scott Havens oversaw the reinvention of The Atlantic brand online and now heads up digital at Time Inc. In his MagNet Marquee address, Havens unpacks what it took to succeed on the web at The Atlantic and his early thinking for Time Inc.. He finishes with ten guidelines for the future of magazines. MagNet (June 3-6, 2014, Toronto) is Canada's premier public policy, professional develop and networking conference for magazine professionals. Visit magnet2014.ca
