Yelp is an amazing platform to advertise especially if you're a local business. In this video we will go over a few steps required to outsmart your competition. First we dive into keyword research on a few platforms such as Semrush, google ad words or planner, wordtracker to find out which keywords get the most amount of searches. Then using variations of the keywords you should select which one of those keywords are relevant to your business. This is often performed by checking your keywords on all three platforms mentioned above to make sure your estimated number of searches is correct. Once this is done, you need to find out your competitors on both yelp and google to understand how they write their ads. We provided a few examples on how to write better ad text for your yelp to get more clicks. Then you take the keywords and your ad text to your yelp account and place them in the right category. Should you require help with your PPC or Yelp account in southern Californa or orange county, feel free to contact us: www.knighthoodstudio.com

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