Overcome Your Fear of Heights When Selling to Executives: Elevate Value Skills

submitted by Michael Dello Russo on 06/04/20 1

What skills competencies do you need to convince executive decision-makers to buy into your business proposals? How do you get them to decide versus defer? Stuck deals are a value communication problem more than a budget issue. This video covers how to create enough urgency (and demonstrate enough business impact) to build a business case that justifies a decision.

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