FreelanceMom Case-Study - Identifying Your Ideal Client and USP

submitted by orvillejparker on 05/16/14 1

This is PART III of our LIVE case-study with our FreelanceMom, Heather Holtschlag. One question people ask me and I hear often is "what can I do when just starting out that will allow me to get ahead quicker and make income faster?" So, today I wanted to address this question as we go through Heather's LIVE case study. In Part II, we learned the value of having a mini-business plan and had the opportunity to see Heather's as an example to get you started. Let's recap - We learned that: Heather wants to focus more on attracting Public Relations Clients instead of freelance writing clients long-term(which she is making $0 from currently). Heather makes around $500 to $1000/month with freelance writing clients. Heather doesn't have a clear unique value proposition for the PR side of her business. Heather also hasn't clearly identified her ideal client and where to find them. If you have these areas taken care of early on, then that will help you hit the ground running quicker and you will see income faster and more consistently, because you know EXACTLY where to spend your time. How are we help Heather (and YOU) get this accomplished? Through coaching! Jaime Tardy, who is an amazing business coach and owner of Eventual Millionaire, is here today to coach and mentor Heather around these important areas. www.youtube.com/watch?v=9q8jZ68ErCg Watch as Jaime addresses Heather's challenges around her specific business needs and helps her develop a solid foundation and understanding of her: Unique Selling Proposition (USP) 90 day goals and 1 year goals Ideal client and how to find them How much income she needs and wants And MUCH MORE.... BTW, here are some TOOLS for you to develop your USP and identify your ideal client. What makes you unique? Discover Your USP Download FreelanceMom.com's Unique Selling Proposition Workbook to get you started 10 Examples of Women and Mom Owned Businesses with Kick-Ass Unique Selling Propositions HEATHER's ideal client w/feedback If you have made it this far down the article, then thank you and let me know how I can support you through this process.

Leave a comment

Be the first to comment

Email
Message
×
Embed video on a website or blog
Width
px
Height
px
×
Join Huzzaz
Start collecting all your favorite videos
×
Log in
Join Huzzaz

facebook login
×
Retrieve username and password
Name
Enter your email address to retrieve your username and password
(Check your spam folder if you don't find it in your inbox)

×