Sales Training Video #83 - Understanding Up-Selling versus Cross-Selling in Sales
www.SalesInfluence.TV | Sales Training Video #83 - Understanding Up-Selling versus Cross-Selling in Sales. When it comes to selling, there are two sales terms that are typically used interchangeably but have different meaning. In sales, Up-selling refers to when you "up-sell" the prospect on buying a more robust or a product with more feature and benefits. While cross-selling refers to selling the prospect "add-on" or complementary items to the base product they are buying. If you go to McDonalds to buy a single burger and the person at the counter says, "For only 50 cents more you can buy a double burger." That's upselling. If you say "No, a single burger will do." The person at the counter might say, "Would you like fries or a drink with that?" That's cross-selling in sales. For more videos on sales and selling, go to: www.SalesInfluence.TV To find out more about Victor Antonio, go to: www.VictorAntonio.com
