Behind the Speech: Should you have a sales process? Interview with sales trainer Victor Antonio. Should you have a sales process if you're a serious salesperson? The answer is yes! Having a sales process doesn't mean you'll sound mechanical if you customize it to your way of selling. This interview with sales trainer and motivational speaker Victor Antonio explains how he learned to use a sales process for better sales performance. www.VictorAntonio.com or www.SellingerGroup.com