www.SalesInfluence.TV | Sales training tip on how to use Investigative Questions to get the buyer to tell you what's important to them and then getting the buyer to confirm what you've heard. Then asking the client to prioritize what's important to the will give you a sales blueprint or outline on how to tailor your presentation for the client. A simple sales technique that's highly effective in selling. Best book I've read on asking investigative selling is SPIN Selling by Neil Rackham. Victor Antonio is a sales trainer, consultant and founder of Sales Influence a sales training company based in atlanta, georgia. You can find out more about Victor at: www.VictorAntonio.com