Introducing the α7R, Sony's long-awaited the world's first full-frame mirrorless interchangeable-lens camera. This all-new model comes equipped with an approx. 36.4-effective-megapixel full-frame sensor, no optical low-pass filter and the new BIONZ X image processing engine. The result is extremely realistic details and by far the highest image quality in α history. All these formidable capabilities are condensed and fitted into the world's smallest and lightest* full-frame camera body. *1 According to survey conducted by Sony as of October 2013, for non-reflex interchangeable lens digital cameras equipped with autofocus function. *2 Among interchangeable-lens cameras equipped with a 35mm full-frame (equivalent) image sensor according to survey conducted by Sony as of October 2013

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