In this video, Kamila Gornia talks about why you need to have Google Analytics installed onto your site and basically goes through a Google Analytics 101 tutorial - including how to set it up for a website for the first time (if it's in wordpress) and what to look at in the dashboard to get started. See the blog post here: www.kamilagornia.com/how-to-set-up-google-analytics/ This is for newbies.

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