How to track referral traffic in Google Analytics using UTM Parameter Code
submitted by Madamxtra
on 10/02/19
1
Did you know that as much as 60% of your referral or organic traffic is incorrectly recorded as direct traffic by Google Analytics? This video will instruct you how to use UTM Parameter Code to accurate track referral traffic in Google Analytics Here are the links referenced in the video at 0:25 and 1:03 Google Analytics shows most referrers as "Direct: moz.com/community/q/google-analytics-shows-most-referrers-as-direct-what-are-some-better-tools Experiment Shows Up To 60% Of “Direct” Traffic Is Actually Organic Search: searchengineland.com/60-direct-traffic-actually-seo-195415
