In Google Analytics, the term "Active users" appear in two different places and mean two different things. Read the full post at - jesperastrom.com/google-analytics/active-users-report-in-google-analytics-definition/ I know. It might seem a bit a* to care about something like this, but as they give you different insights I believe it is as good time as any to bring it up. Music from: www.epidemicsound.com

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