How to use sequence segments in Google Analytics. They are great for analysing sequences of events/actions and to filter out multiple conditions for the same hit. ► 00:38 Two use cases of sequence segments and background on the Google Merchandise store's event tracking ► 02:20 Recap on session and user scoped template segments ► 04:18 Creating and explaining an actions-in-sequence segment ► 06:34 Using sequence segments to creating hit-scoped segments, looking at things that happened in the same hit. Comparing them to a condition segment.