Subscribe to my channel here: www.youtube.com/c/shelleymediaarts Submit a question for me to answer on the show here: offers.smamarketing.net/ask-us-a-marketing-question-the-sma-marketing-mi As marketers, business owners and website admins, we have more access to data than ever before. Even better is that much of this powerful data is available to use for free. All we need to do is add a simple tracking code to our sites and Google Analytics will begin to collect insights on our users. The problem is that this data can sometimes be hard to break down and understand. If we are going to be able to understand our users, we first need to understand the data. In this episode, we answer a question from Craig Lewis of rechargeclass.com.au. He asked, “How should a beginner use Google Analytics to understand how people are using their website?” In the video below, we’ll take a look at Google Analytics and a few of the great tools inside the platform that can help you better understand your website visitors. Read the video transcript here: blog.smamarketing.net/using-google-analytics Find Ryan here: Website: www.smamarketing.net/ Twitter: twitter.com/ryan_shelley Facebook: www.facebook.com/shelleymediaarts/ LinkedIn: www.linkedin.com/in/ryancshelley Medium: medium.com/@ryan_shelley Other Site: www.ryanshelley.com

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