Referral Spam and Fake Traffic in Google Analytics has been a long lasting problem that affects almost all Google Analytics Accounts. There has been a continuous development of new spam referrers over the last few months so we want to review how we can protect and filter out Spam from our account in 2017. Methods shown: Open property with ID UA-XXXXX-2 or higher Tick Filter Option for known Bots and Spiders Include a Hostname Filter Create Spam Filters Build a Spam Custom Segment LINKS MENTIONED Guide to removing referral spam (Mike Sullivan) help.analyticsedge.com/spam-filter/definitive-guide-to-removing-google-analytics-spam/ Spam Filter tool (Simo Ahava): github.com/sahava/spam-filter-tool .