Learn how you can use Google Tag Manager to configure the Site Search reports in Google Analytics even if you don't have a query parameter. You'll walk-through how you can pull the search term from your search results page and send it to Google Analytics using a modified tag and a custom variable inside Google Tag Manager. EXTRA RESOURCES: How to setup the Site Search reports: www.lovesdata.com/blog/site-search-setup Ways to use the Site Search reports: www.lovesdata.com/blog/site-search-reports JOIN MY FREE GOOGLE ANALYTICS COURSE: lovesdata.co/rJ0WL SUBSCRIBE FOR MORE VIDEOS: www.youtube.com/subscription_center?add_user=lovesdata JOIN THE CONVERSATION! Twitter: twitter.com/lovesdata Facebook: www.facebook.com/LovesData/ LinkedIn: www.linkedin.com/company/loves-data Google+: plus.google.com/+LovesData Welcome to my YouTube channel! I'll be teaching you how to get the most out of your data to improve your website and online marketing, with a focus on Google AdWords and Google Analytics. Thanks for your support!

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