Setting Advanced Google Analytics Filters - GA 11

submitted by Madamxtra on 10/02/19 1

Use filters in Google Analytics to Exclude Internal IP, modify the URL or URI to lowercase, convert UTM codes into lowercase, Remove Spam data which pollute your reports, limit or modify the data in a view. Learn to do a lot of advanced changes using Filters. Make sure to setup your google analytic filters early on, because your changes will not be retroactive.

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