Advanced Amazon Pay Per Click Strategies | Ultimate tips to optimize your Amazon PPC for 2019 - Part 2 Tip 4: Group Individual Variations Into One Single Package/ASIN - Improve visibility & increase Brand awareness - Save up on marketing budget - Avoid product cannibalization - Increase Average Order Value - Child ASINs Tip 5: Target Your Own Products Through Product Targeting Ads - Reach out to customers by specific products via ASINs & categories - Create PAT ads for underperforming products with low sales or poor visibility - Target your PAT ads to your top ASINs (high-converting products) - Create brand stickiness, increase brand awareness, & push your underdogs & your newly launched items Tip 6: Structure Ad Campaigns Based on Product Performance - Create campaigns for products with similar ACoS - Better control of bids & budget - Invest more on top-performing products & invest carefully on underperforming products - Top-performing campaigns will get more relevant traffic based on Amazon's A9 Algorithm - Low ACoS campaigns will yield better results #AmazonProductTargeting #AmazonPPC #AmazonPPCStrategies Advanced Amazon PPC Strategies Part 1 - youtu.be/bnM2Eb4U45M ---------------------------------------------------------- SellerApp is a system that makes e-commerce selling seamless: We are working on data extraction & data aggregation of eCommerce platforms for extracting meaningful insights for online sellers worldwide. Visit our website and sign up for a free trial - dashboard.sellerapp.com/register Playlist for all SellerSPEAK sessions with top sellers & eCommerce experts - www.youtube.com/playlist?list=PLhVjOUtIrKWUwQdFceiVXoM7h2CrLc9jB Other channels for more info about selling on Amazon - Facebook - www.facebook.com/sellerapp/ Instagram - www.instagram.com/sellerapp_insta/