Water is essential to human, plant, and animal survival. From huge cities to tiny villages, about 50% of the world’s population depends on groundwater every day. So what’s the problem? Well, while groundwater is the most abundant source of fresh water on earth, it remains a hidden resource. We often know where to locate it, but what really keeps it “hidden” is the limited amount of data on its availability, quantity and quality. In other words: we often have insufficient real insight in the water below. Now it’s time to uncover the mysteries behind the great resource of groundwater! Visit the #HiddenResource campaign website: www.thehiddenresource.com

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