Ethos, Pathos, & Logos: How to Use Persuasive Ad Techniques

submitted by AudienceMagnet on 11/10/18 1

Advertisers try to gain trust with 3 main techniques: ethos [building credibility with endorsements], pathos [evoking an emotional response], and logos [blowing our minds with facts and figures]. Learn more about ethos, pathos, and logos here ►► bit.ly/2qTPJsy SUBSCRIBE to StudioBinder’s YouTube channel! ►► bit.ly/2hksYO0 Music: "All I Can Give" by Jamie Bathgate: bit.ly/2HUeXPM ––– More Popular Trend Videos ––– The Top Product Ad Ideas & Trends for 2018 ► bit.ly/2HTRL4i The Best Super Bowl Commercials & Trends ► bit.ly/2HRfq55 Motion Graphic Design Inspirations and Trends for 2018 ► bit.ly/2HRR7nR ––– Connect with us on social ––– Facebook ►► www.facebook.com/studiobinderapp Twitter ►► www.twitter.com/studiobinder Instagram ►► www.instagram.com/studiobinder Pinterest ►► www.pinterest.com/studiobinde0545/ LinkedIn ►► www.linkedin.com/company/studio-binder

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