www.cwjstone.com/paidmarketingsystems How to use paid marketing systems do potentially double, triple or even quadruple your business. Chris Johnstone explains each of the steps required to generate new online leads and successfully convert them into prospects and then customers. There are many key components in running a profitable online lead generation campaign. - Setting up paid ad accounts on Google, Yahoo and MSN - Researching the "buying phrases" that your potential customers are using to search the search engines - Creating the right ads that convert traffic those interested searches into traffic on your site - Setting up a lead generation page that converts your traffic into leads. - Launching a free resource that bonds you with your lead and successfully converts them into customers - Creating a strategic process that converts even more of your prospects over time into customers. and of course, how to automate all of these systems so you can focus on closing leads and running your growing business.