Americans are facing new economic realities. Future generations may not have the same opportunities we have today. The life insurance industry is in a unique position to help families protect the long-term security of their loved ones. See these ideas brought to life in this animated whiteboard video from Transamerica. Insurance agents and producers can learn: • How to close the gap between the need for and the consumption of life insurance. • Three consumer trends—increasing taxes, economic instability, and changing demographics. • How solution-based selling can motivate consumers to purchase life insurance policies.