A SWOT business analysis is identifying strengths, weaknesses, opportunities and threats of a business plan. Put together a SWOT business analysis with tips from a marketing professor, business entrepreneur and strategy consultant in this free video on business. Expert: Dr. David Furse Contact: www.vanderbilt.edu Bio: Dr. David Furse has more than 30 years experience as a marketing professor, business entrepreneur and strategy consultant. Filmmaker: Dimitri LaBarge