Safilo is the second-largest producer of eyewear in the world with an impressive portfolio that includes 25 luxury brands such as Dior, Fendi, Jimmy Choo and Hugo Boss, as well as five of its own brands including Carrera, Polaroid, and Safilo. The large number of frames produced by the company demands constant innovation and efficient throughput during the design process. Previously, the company produced its concept prototypes with a CNC machine, which the team would use as a template when manually developing the actual prototypes. This resulted in lengthy lead times and, if iterations were required, would also prove costly further down the production line. In a bid to overcome the bottlenecks associated with traditional manufacturing, Safilo invested in a Stratasys J750 full color, multi-material 3D Printer, which, as well as streamlining the prototyping workflow, also brought with it the opportunity to achieve greater prototype realism than previous methods allowed. Watch this video to understand how full color, multi-material 3D printing enabled Safilo to slash developmental turnaround time by 60%, excluding post-processing, accelerate time-to-market and maintain their competitive edge.

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