An email marketing campaign is only good as the stats that it produces -- so any marketer not tracking their emails is missing an opportunity to gauge their effectiveness. In any area of business, it pays to always be improving and email marketing is no different; by measuring how successful your emails have been in persuading consumers to check out your website or sign up for product, you will give yourself a frame of reference -- a platform from which to improve your ROI. This Webinar will help you to track the success of your campaign and will differ depending upon the overall aim of the organization and narrower objective of your email marketing communications. Nithyanandan also known as Nithy has been handling Digital Marketing for almost 8+ years and counting. His inclination towards this subject has been really enthralling. In fact his creative contributions are spread across various industry verticals around the globe. He live and enjoy living for three little and very powerful words: Work, Learn and Teach, which can be very well witnessed during his sessions. Furthermore, he is an experienced public speaker who is comfortable presenting on a wide range of topics. He even holds a strong track record of producing audio-visual content & presentations, copywriting, managing websites, lead sourcing and email marketing. Follow us on Twitter: twitter.com/mydigitalvidya Google+ : plus.google.com/+DigitalvidyaDV Facebook: www.facebook.com/digitalvidya LinkedIn: www.linkedin.com/company/digital-vidya