The travel industry is on the verge of a virtual reality revolution, with new 360˚ video technology giving travellers the chance to sample their next holiday destinations virtually, leaving them eager to visit in real life. The virtual holidays can be viewed with computers, mobile devices, and VR headsets like the Oculus Rift & Samsung Gear VR. Leading VR company Rapid VR partnered with one of the world’s largest airlines, Qantas, Samsung, and Hamilton Island, to transport viewers to the Great Barrier Reef. Join the panel to find out how your brand or travel destination can use VR & 360 video to create virtual tourism experiences that lead to real travellers engaging with your business. Subscribe: www.youtube.com/user/sxsw?sub_confirmation=1 About SXSW: Started in 1987, South by Southwest (SXSW) is a set of film, interactive, and music festivals and conferences that take place early each year in mid-March in Austin, Texas. SXSW’s original goal was to create an event that would act as a tool for creative people and the companies they work with to develop their careers, to bring together people from a wide area to meet and share ideas. That continues to be the goal today whether it is music, film or interactive technologies. Connect with SXSW Online: Visit the SXSW WEBSITE: www.sxsw.com Like SXSW on FACEBOOK: www.facebook.com/SXSWFestival Follow SXSW on TWITTER: www.twitter.com/SXSW www.youtube.com/user/SXSW

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