Technology companies have become the goliaths of the 21st century global economy. With large revenues, however, comes large responsibility to give back. In this session, hear from the Director of Google.org, the company's philanthropic arm, about everything from Google's criteria and model for investing to trends across the philanthropic and social enterprise sectors. Google.org focuses on more than just giving money, and this session will explore how the team leverages all of Google - from people to products - in support of its philanthropy. All of these efforts are aimed at supporting innovative entrepreneurs who are using technology to take on some of the toughest challenges both locally and globally. Subscribe: www.youtube.com/user/sxsw?sub_confirmation=1 About SXSW: Started in 1987, South by Southwest (SXSW) is a set of film, interactive, and music festivals and conferences that take place early each year in mid-March in Austin, Texas. SXSW’s original goal was to create an event that would act as a tool for creative people and the companies they work with to develop their careers, to bring together people from a wide area to meet and share ideas. That continues to be the goal today whether it is music, film or interactive technologies. Connect with SXSW Online: Visit the SXSW WEBSITE: www.sxsw.com Like SXSW on FACEBOOK: www.facebook.com/SXSWFestival Follow SXSW on TWITTER: www.twitter.com/SXSW www.youtube.com/user/SXSW

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