Nelson George is the author of groundbreaking histories of African American music, including Where did our love go: the Rise and Fall of the Motown Sound and Hip Hop America. George has directed the HBO film Life Support and A Ballerina's Tale about the career of Misty Copeland. He is a writer/producer on the Netflix series The Get Down, premiering in August. George will speak about transitions in careers and technology, how the two intersect, and how change is like your crazy best friend. Subscribe: www.youtube.com/user/sxsw?sub_confirmation=1 About SXSW: Started in 1987, South by Southwest (SXSW) is a set of film, interactive, and music festivals and conferences that take place early each year in mid-March in Austin, Texas. SXSW’s original goal was to create an event that would act as a tool for creative people and the companies they work with to develop their careers, to bring together people from a wide area to meet and share ideas. That continues to be the goal today whether it is music, film or interactive technologies. Connect with SXSW Online: Visit the SXSW WEBSITE: www.sxsw.com Like SXSW on FACEBOOK: www.facebook.com/SXSWFestival Follow SXSW on TWITTER: www.twitter.com/SXSW www.youtube.com/user/SXSW

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