Businesses are booming. In fact, the SBA reports that there are more than 400,000 businesses created every year. But with digital taking over, how does that affect more traditional businesses like music labels and media companies? In this session, UPROXX and Rawkus Records founder Jarret Myer along with legendary rapper and budding label owner Talib Kweli will discuss what it means to start a business -- whether a label or a creative media company in the digital age. The session will cover mission, product, business and more. They will also look at what you should be asking yourself and how you should be preparing. Because the launch is just the beginning. Subscribe: www.youtube.com/user/sxsw?sub_confirmation=1 About SXSW: Started in 1987, South by Southwest (SXSW) is a set of film, interactive, and music festivals and conferences that take place early each year in mid-March in Austin, Texas. SXSW’s original goal was to create an event that would act as a tool for creative people and the companies they work with to develop their careers, to bring together people from a wide area to meet and share ideas. That continues to be the goal today whether it is music, film or interactive technologies. Connect with SXSW Online: Visit the SXSW WEBSITE: www.sxsw.com Like SXSW on FACEBOOK: www.facebook.com/SXSWFestival Follow SXSW on TWITTER: www.twitter.com/SXSW www.youtube.com/user/SXSW

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