Following the success of their break-through hit single "Amie" in 1975, the country-rock band Pure Prairie League somehow unknowingly hired Wausau East High School grads Mark Hoskin, Joe Schoeneman and Garry Steffen to produce the music video for their next single "Two Lane Highway." Working with a budget of just $19.56, the trio bought a used 8mm movie camera at a garage sale from an old cross-eyed Hatley, Wisconsin bartender named Discher, grabbed a couple six-packs of PBR, filled up Mark's Toyota Corrosion with gas for $4.30 and then hit-the-road. Their initial idea was supposed to be a concept piece involving Bert Convy, Bobby Fischer and Richard Nixon... but the president was unavailable (apparently working on some audio-tape project at the time). And since there was no "Plan-B," they simply edited together the short bits of film they shot earlier while testing out the camera. But all their hard work eventually paid-off. Shortly after their Pure Prairie League music video of "Two Lane Highway" was first projected on the basement wall of Wausau's Paul & Plautz Tavern, the single jumped from #101 to its peak position of #97 on Billboard's Hot-100 while at the same time becoming notable for knocking a Donna Fargo tune off the pop charts. Incidentally, MTV rejected the music video stating in a letter that they don't yet exist.

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