Facebook has released a new Facebook Pixel that you need to put on your website so that you can create website custom audiences. Website Custom Audiences allow you to do website traffic re-marketing using Facebook Ads. This video steps you through how to setup the new Facebook Pixel, as well as how to instal it on your Wordpress Website using either the Pixel Your Site plugin or the Header and Footer plugin. It also demonstrates how to check if your Facebook pixel is working, as well as how to troubleshoot any issues you may have using the Facebook Pixel Helper Chrome Extension Plugin. Once you have installed this pixel, you can then create multiple website custom audiences, using the one pixel. For more information on how to do this, beyond what you will learn in the video, visit: impactiv8.com.au/fbbs

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