Mapping the journey customers go through during an engagement with your organization is critical. It can improve organizational engagements, help you be more of a blessing to your customers, strengthen relationships, and increase people's willingness to recommend your organization to their network. Technology Speaker and Consultant Scott Klososky walks you through the process of relationship journey mapping. Klososky's technology strategy firm, Future Point of View, helps companies apply digital tools to modernize their outreach effort and turn it into increased revenue. For more information, visit www.fpov.com.

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