Never miss an episode! Subscribe in iTunes: Audio (bit.ly/TwiStA) || Video (bit.ly/TwiStV) Visit www.sourcebits.com to begin your web app development journey. Take a meeting with Sourcebits and you'll also get a 15-minute meeting with Jason Calacanis! Email sourcebits@thisweekin.com for more info. Need proper terms and policies for your site? Go to www.SnapTerms.com to get started. Terms start at ONLY $149. When you checkout, enter the coupon code TWIST to get a free NDA with every order. ============== On this episode of TWiST Jason sits down with fab.com founder Jason Goldberg. They discuss what caused the pivot from social to e-commerce, the importance of design, and why Jason is kicking himself for passing on the opportunity to invest. Jason Calacanis on this show: "Listen to this episode twice, it was one of the best we've ever done!" 0:30 Jason Goldberg, the founder of fab.com is on the program today. You'll hear about why I'm kicking myself about missing this opportunity to invest. 1:30 Use the code "TWiST" on SnapTerms.com for a free NDA 5:00 So the site started as a social community for gay men right? 6:10 Why did you decide to pivot? 8:15 What do you think the problem is with iteration? 9:00 Does it take an older entrepreneur to make the decision to pivot? 13:50 So you were trying to bring design to the masses? 14:10 Let's talk about design. 14:50 What changed in the world that made design so important? 16:45 How do you become an expert on design? 18:55 How do you decide whether a product is fab worthy or not? 19:50 When you put really expensive items on the site, do you sell a lot of them? 20:15 How many products are featured per day? 23:20 Visit sourcebits.com! They are now offering a 50/50 deal on apps. You pay 50% now and 50% when you get your next round of funding 30:10 How many emails does fab send daily? 30:40 Are tablet users spending more than non-mobile? 33:00 Let's talk about the cost and funding of designers. 33:25 What do you think about the KickStarter model? 36:20 Let's talk about your funding. 39:40 How amazing would it be to walk into a brick and mortar fab store? 40:15 Why is fab doing TV commercials? 41:50 What do you think is special about Tesla's buyer experience? 43:15 When did you know when fab was going to be your big win? When did you stop thinking about the "next" project? 44:10 What things have you done particularly poorly? 45:40 What keeps you up at night? 48:30 This was one of our best episodes, Thanks to Jason Goldberg continued success with Fab.com Follow On Twitter Jason: @jason Jason G: @betashop Snapt Terms: @snapterms Sourcebits: @sourcebits Special thanks to the members of the TWiST Backchannel Program!

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