The Calgary Public Library developed a series of commercials to promote the five behaviours essential to developing language and pre-reading skills: talking, singing, reading, writing, and playing. Reading together is the most important thing you can do to help your child learn to read on their own, and you can read with your child anywhere. Children who are read to are more likely to want to learn to read themselves, paving the way for future reading achievement. The Calgary Public Library is dedicated to 'Growing Readers'. For more information on how you can develop your child's early literacy skills, visit your local Calgary Public Library branch or log onto calgarypubliclibrary.com.