Are you more honest than a banker? Under what circumstances would you lie, or cheat, and what effect does your deception have on society at large? Dan Ariely, one of the world's leading voices on human motivation and behaviour is the latest big thinker to get the RSA Animate treatment. Taken from a lecture given at the RSA in July 2012 . Watch the longer talk here www.youtube.com/watch?v=ZGGxguJsirI The RSA is a 258 year-old charity devoted to creating social progress and spreading world-changing ideas. For more information about our research, RSA Animates, free events programme and 27,000 strong fellowship. Find out more about the RSA at www.thersa.org Join the RSA on Facebook at www.facebook.com/thersaorg ------ Produced and edited by Abi Stephenson, RSA. Animation by Cognitive Media.