Farida Sedoc is an artist and the founder of textile studio Hosselaer. A self-made woman, Sedoc was exposed to street culture at a young age, and draws major inspiration from hip-hop and street art. Her work attempts to make a connection between a state of the art style and traditional way of working. Many of Sedoc's prints and designs have a strong cultural connection to Amsterdam. This is Farida. www.hosselaer.com

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