Behind the scenes of our Kickstarter campaign photo shoot in San Francisco at Atmosphere! A clothing line promoting a positive message, inspiring change, progression, and following your own vision to achieve your goals. Backed by many celebrities, athletes, business people, students, and just about anyone who shares the story of their own life and what it takes to work hard, struggle, to have hope, and to achieve the goals they are striving for. Pledge Now: www.kickstarter.com/projects/1288561551/doing-everything-different

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