As part of an ongoing, unaired TV series ('By Modern Measure'), an amateur French sociologist presents his observations on a day in the life to two young Americans who meet by chance outside a Taco Bell on October 08, 2006. Programmer's Note: A favorite of the festival circuit, Matthew Lessner's hilariously searing and endearing glimpse at the pop culture saturation of American youth played at the 2008 Sundance Film Festival. Throwing more than a knowing smirk to the techniques of the French New Wave, Lessner creates a clever prism with which to examine the way we make ourselves oblivious to the world around us in these modern times. It's particularly pleasing that the core ideas first seen here have been developed into his satirical first feature 'The Woods' ( www.joinusinTHEWOODS.com ), which has its world premiere at this year's Festival. Composed simply but effectively, this well-paced and surprisingly dense film proves you don't need much to make a memorable short. www.joinusinTHEWOODS.com