This video shows Ten key partnerships: The Media who advertises on your behalf and gives credibility. What is your great story? What different things are you doing ? The to do list: Develop a great story , engage the media , share with them your successes. Clients, a very important partner. Business today is about integrating clients in the business and listening to customers. Suppliers: Suppliers are key partners, engage them ,listen to them, let them suggest improvements and improve relationships with them. Government: Essential partenrs in next generation business. Channels: Are the extended sales and support teams, develop them and invest time in them. Shareholders: Capitalise on the strengths of the shareholders. Society: The more you integrate social activity to business , the better it is. Social Activity a key element in business DNA Alliances: Engage them Employees are the most important assets, develop and empower them, listen to them and consider them as partners and engage them in company. Competitors: Push you to work harder and innovate, Competition a great tool for innovation. For more videos, please visit our website www.potential.com This video is part of the SME Evolution Program, a free online training program that supports and supplies your business with free seminars, funding opportunities and exposure!

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