"Importance of managing financials. Visit our website: www.potential.com Why is it important to manage our financials? which payment terms makes a deal more acceptable? What is Finance? In this video you will understand the Definition of finance, and explains its importance in facilitating the global money flow, as well as for the importance of its management as a direct influence on the company's success or failure. Cash flow definition and how do SME look at it? Two types of accounting systems. This video is part of the SME Evolution Program, a free online training program that supports and supplies your business with free seminars, funding opportunities and exposure! "