You may have started to notice that more and more people are using Instagram over Facebook to view videos and photos from friends, families and businesses. As wedding cinematographers, we should absolutely be using this wonderful platform in the way uses its unique features. With the ability to upload videos directly from your mobile device comes the chance to create polished videos for wedding promotion. In this blog you'll learn why you should be marketing your wedding films with Instagram's video feature and how to do it yourself a couple different ways. We also take some examples from some wedding cinema filmmakers using the features creatively. Video created by Kraig Adams of www.kadamsmedia.net How to create your own advanced Instagram video preview with text/images/motion: 1. Edit together your 14 second sequence on a custom 640x640 timeline. 2. Add text, photos or a video wrapper to your timeline. 3. Export the video at 640x640 resolution, .MOV file format and H.264 compression. 4. Place the video file in your dropbox folder or email yourself the file. 5. Save the video file inside dropbox or your Mail app to your camera roll. 6. Upload video to Instagram. How to create your own basic Instagram video preview with simple white/black bars: 1. Edit together your 14 second sequence on a 16x9 aspect ratio timeline. 2. Export the video at native resolution, .MOV file format and H.264 compression. 3. Place the video file in your dropbox folder or email yourself the file. 4. Save the video file inside dropbox or your Mail app to your camera roll. 5. Edit video within SquareadyV app (iOS) or Video Squarer (Android)