The branding iron has been a fixture in the west since the first arrival of cattle. Each branding iron is as unique as the men and women who own them. More than just a symbol of ownership, an individual’s brand carries with it the tradition and history of the ranch it belongs to. We talk to a rancher in central New Mexico about his brand and what it means. Follow us! Twitter: twitter.com/ncwhm Facebook: www.facebook.com/ncwhm Instagram: instagram.com/nationalcowboymuseum Pinterest: www.pinterest.com/ncwhm/